Penny is Priceline’s AI travel agent. Travelers talk in plain language instead of hunting through filters and tabs. Penny understands the trip they want, checks live prices and availability, and helps them compare and book flights, hotels, and rental cars in one conversation.
Penny exists so a traveler can say what they want, like a getaway with flights and hotels, and get a real plan back. It asks only what it needs: where they are flying from, where they want to go, when, and how many people, then tailors the rest.
The point of trip planning is to skip the usual online-travel maze. Penny can compare destinations in one ask, surface options on a live map, and keep the traveler inside the same chat instead of sending them across separate searches.
When the traveler is ready to choose a place to stay, Penny puts hotels next to a live map and leads with Penny’s Pick, so they can see where each stay sits in the city and why it rose to the top, without leaving the conversation.
Specialized agents behind Penny cover hotels, flights, rental cars, and customer service. Together they evaluate real-time inventory from thousands of partners in more than 100 countries so the traveler can see tradeoffs, not just a list of results.
Penny’s Pick is the top recommendation across hotels, flights, and cars, based on what the traveler said, the context of the chat, and overall value. Penny’s Take goes deeper on a hotel and explains why it fits the trip and what is worth knowing before booking.
The travel profile is how Penny remembers the person, not just the search. Travelers save name, location, preferred airport, important places, and the hotel, airline, and car brands they already use, plus what matters most for this trip, so the next plan starts closer to yes.
Voice lets people talk to Penny instead of typing. Trip support is there after the idea is booked: change plans, check a refund, or get help without starting over in a new channel.
Penny also helps people browse: luxury stays, trending places, and deals, so inspiration and booking live in the same assistant instead of a pile of open tabs.
Penny is built with traveler control over what data it can use, and it can converse in multiple languages so people can plan in the language they think in.
